One Madison sits at the nexus of New York City’s most dynamic neighborhoods – Flatiron, Gramercy, NoMad and Chelsea – where Uptown meets Downtown in a brilliant display of innovative art, entertainment and culinary destinations. Rising from the beginning of Madison Avenue, One Madison also overlooks the lush green oasis of Madison Square Park, and offers spectacular river-to-river-to-sea views.
Contributions included Creative Direction of the branding and positioning campaigns that would span across multiple channels including digital, media and print. In addition, contributed to the Creative Direction of a virtual sales office that would feature multiple high resolution video projections to create an immersive experience that captured the essence of the One Madison residential lifestyle.